Written by Crystal WattscloseAuthor: Crystal Watts Name: Crystal Watts
Email: editorial@wattspublishinggroup.com
Site: http://wattspublishinggroup.com/author/crystalwatts/
About: Crystal Watts is a Digital Media Content Manager and freelance Copywriter. She holds Bachelor of Science Degree in Management and an Associate Degree in Commercial Graphics and Digital Media. Her specialization and expertise include web application technology, information architecture, internet technology, interactive media, social networking, content development, publishing, marketing, public relations, web analytics, reporting, business development, and career development.See Authors Posts (34)

As a professional, a significant amount of time is spent learning your trade, developing your content, and refining your craft. Therefore, there is no time to waste. Being organized is one of the first rules to perfecting your effectiveness.

1) Improve content scannability by adding bullets, headers, sub-headers, paragraph blocks, or even some bolded text. Scannability is the ability for your content to be broken down into blocks or sections that are easier to read. Statistics show, the average user will scan content before actually reading all of the content to determine if your content provides the information they are looking for. In most cases, if a small abstract or description of the content is available to outline the information that will be the determining factor as to whether or not the user will proceed forward.

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